Manraj Automation
Mr. Sushant Pawar , founder of Manraj Automation Pvt. Ltd., wanted to improve trust and enhance his brand image among prospective buyers. He did not have any online presence, and his customers used to research his company and elevator products on Google. However, his online presence was not convincing and did not help him create a good impression or solid trust in his company and products.
Our Approach –
After an initial consultation with him, we found that elevator products were costly, and hence buyers would scrutinize the company before generating an inquiry. To counter this, we proposed a marketing strategy along with branding that would elevate the Manraj Automation brand appeal and create trust with the buyers.
Solution –
We worked on the brand and created a website that included strong brand messaging targeted at the ideal customers. We also created lead magnets. We added case studies and testimonials to the website to increase trust. To demonstrate expertise and authority, we added buying guides and videos.